Transforming Business Logistics

Imagine your company has to deliver large quantities of appliances to a hotel in Spain, but as soon as the driver takes his first steps at the main road, he finds a traffic jam that prevents him from arriving on time to make the delivery. Why? Apparently there is a national sporting event in that city that half the country is attending. This would not have happened if he had real-time data planning of his route.

The marriage of Big Data and geo-planning is coming to your business to revolutionize business logistics, enabling workers to optimize operations, anticipate demand and improve the customer experience.

According to a recent study, 23% of logistics and transport companies already use Big Data to improve their carriers’ routes, ranking as the third sector with the highest adoption of this technology.

Ability to anticipate demand and optimize resource consumption.

The ability to analyze large volumes of data in real time allows companies to anticipate peaks in demand and adjust resource allocation efficiently. For example, if data comes in indicating a spike in purchases in certain regions during national events, delivery drivers can reinforce routes and schedules to avoid congestion or potential accidents. This strategy not only improves efficiency, but also reduces costs associated with under- or over-utilized resources.

How to optimize routes and delivery times?

Geo-planning, powered by the use of Big Data, allows delivery drivers to dynamically adjust delivery routes. By analyzing real-time data on traffic conditions, weather and special events, it is possible to select the most efficient routes, reducing travel times and fuel costs. This ability to adapt is necessary if we are to compete with the punctuality and efficiency of other companies.

There are no more roads cut off or long detours to avoid running into kilometre-long queues on the highway. Get the product to your customers’ homes quickly, safely and efficiently.

Give your customers as much service as possible

Being able to show the customer when their order will arrive and how long it will take from the time the delivery starts is something that is becoming more and more common in the industry.

With manual planners, it is impossible to estimate the delivery of a product or service to a customer, because any change in time is difficult to pinpoint. Route planning is time-consuming, which means that delivery times often need to be earlier than your sales team would prefer.

Most importantly, customers don’t really care about any of this: they just want what they want when they want it. Sometimes they will ask for their product delivered in less than two hours. So they need to be first, they need to appear to be in control of delivery.

How do you achieve this kind of trust?

By implementing Big Data in logistics we are able to improve the customer experience and make great strides in forging a relationship with other companies. The ability to provide accurate information on the status of shipments and meet delivery deadlines will increase customer satisfaction and loyalty. And it will help companies increase their standing in the world of work.

And with personalisations of services, based on the analysis of customer behavioural data, there is the ability to tailor offers and promotions to individual preferences, helping to create a differentiated brand in the competitive world.

First steps to make this possible

Ditch the pen and paper: First things first, if you’re routing with pen and paper—don’t. Human route planners are great at a lot of things, and they bring important domain knowledge to the process, but they simply can’t route as quickly, efficiently, or accurately without the help of the right solution. If you’re still using pen and paper for routing, the absolutely easiest way to speed up the process is to contact Geovision Group for our Geovision Dispatch Route Optimization Software.

Whether you’re handling a small fleet or managing a large-scale operation, our software can reduce the time and effort it takes to plan your routes. By automating route planning, businesses can improve overall operational efficiency while ensuring their workers are empowered with better tools and a more balanced workload.

With this tool you will be able to transform your business logistics, and get on the top of your market.

Make sure you manage your logistic efficiently and effectively. Reach out to learn more.